Call Us: +91 9901447416

Digital Signage Fact

Digital Signage Fact

There are no tags

Digital Signage Fact

Digital Signage Facts

To start with what is trending in digital signage I have already shared two times on them, Digital Signage Trends For 2018 and Latest Trends in Digital Signage Industry. But for this time on this write up I in fact want to share an important about digital signage fact with you people. 

We all know that how the marketing industry and its technique have emerged over the years right form distributing a handbill on the relevant public place to publishing a digital add over the globe to the target audience on just one click. We have come a long way, but still we can see the traditional way of advertising, it has its own value. Yes, Every single marketing technique has its own value.

 

We first had this handbill distribution, then we put the same into the local and national news paper, advertising on radios, then to the TV commercial. As the innovation in the industry grew there came the new way of advertising every time. And now we are in the digital age of advertising. We have Search Engine Marketing, Social Media Marketing, Email Marketing, Content Marketing and What not?

But each one of the above said marketing have a barrier. They are limited to the devices, all the ads you are running with the SEM, SMM, Emai Marketing, Content Marketing etc are limited to the digital devices such as Desktops, Laptops, Tablets and Smart Phones.

As they say “Google can find anything for you, except for the footwear you have lost in the crowd”. With Digital Marketing you can reach all the Desktops, Laptops, Tablets and Smart Phones, but you cannot reach out the huge crowd passing by your own store when they are not using the mobiles.

But, having a digital signage on your store you can get the attention of the crowd passing by your store. Display the offers, discounts, new launches. With digital signage reach the some who is not using a smart phone at all. Yes, With Digital Signage You can reach the audience where google cannot reach.

 

Vinay Katwe

Blynk Media

www.blynkmedia.com

10/08/2018

Digital Signage, OOH, SmartTV Platform
About The Author



Comments are closed.

© 2013 Blynk Systems Pvt Ltd. All Rights Reserved.